Johannesburg’s entrepreneurial landscape is vibrant and diverse, offering numerous opportunities for aspiring and established business owners. To navigate this dynamic environment, it’s essential to be aware of the various support initiatives available. Here are some key programs and resources designed to empower entrepreneurs in the city:
Wits Crucible Centre for Entrepreneurship
Located at 47 Main Street in Marshalltown, the Wits Crucible Centre for Entrepreneurship serves as a catalyst for technology-driven venture creation. The center offers a structured 9-month incubation residency and acceleration pathway, guiding entrepreneurs from validated concepts to investor-ready ventures. Their focus areas include Smart Retail, Water Technology, Circular Economy, Digital Platforms, Fintech, and Urban Infrastructure. Additionally, the center provides NQF-aligned short courses, masterclasses, and the flagship Entrepreneurial Capability Development Programme (ECDP) to equip entrepreneurs with essential skills. Learn more
Johannesburg Business School Centre for Entrepreneurship (JBSCE)
As part of the University of Johannesburg, the JBSCE offers integrated entrepreneurial development support aimed at fostering a culture of entrepreneurship and developing start-ups and existing businesses. Their programs include short learning courses tailored to the needs of Small, Medium, and Micro Enterprises (SMMEs) from economically disadvantaged communities. The center emphasizes digital empowerment through virtual incubation models, online coaching, and access to markets and financing opportunities. Discover more
City of Johannesburg’s JIX Launchpad
The City of Johannesburg’s Department of Economic Development has introduced the JIX Launchpad, a free business development program designed to assist young entrepreneurs aged 18 to 35. This four-week initiative targets individuals engaged in gig work or self-employment, such as freelancers, content creators, designers, and food vendors. Participants receive practical business skills training, one-on-one mentoring, and access to a peer support network. The program culminates in a Demo Day, connecting entrepreneurs with potential funders and business support organizations. Read more
Entrepreneurs’ Organization (EO) Johannesburg
EO Johannesburg is a local chapter of the global Entrepreneurs’ Organization, providing a confidential and supportive community for business owners. Membership offers access to exclusive events, peer-to-peer forums, and global resources. Programs include the EO Accelerator for early-stage entrepreneurs and the 2IC Program, focusing on developing second-in-command leaders within businesses. Find out more
Gauteng Enterprise Propeller (GEP)
GEP offers financial and non-financial support to qualifying SMMEs and cooperatives across all sectors in Gauteng. Services include assistance with business registration, business plan development, project preparation, and post-investment support. GEP aims to promote entrepreneurship, mobilize resources, and facilitate an integrated approach to entrepreneurial development within the province. Learn more
By leveraging these resources, Johannesburg’s entrepreneurs can access the support and guidance necessary to navigate the challenges of business ownership and contribute to the city’s economic growth.